New Arrivals
Blog posts
![Senti senti x ReSaltZ Pop Up](http://sentisenti.com/cdn/shop/articles/resaltz-salt-massage-senti-senti.jpg?v=1718919505&width=4500)
Meet ReSaltZ Founder When 6/22 Saturday and 6/23 Sunday 1 - 4 pm Where? 66 Ainslie Street, Brooklyn, NY 11211 Pop up promotion First 30 customers receives: One Mini Salt Massage Bar and Foami...
Read more![RSVP to Brooklyn Grand Opening](http://sentisenti.com/cdn/shop/articles/senti-senti-grand-opening_copy.jpg?v=1710605989&width=2000)
RSVP to Brooklyn Grand Opening
🚨 HURRY & MARK YOUR CALENDARS 🗓️We are FINALLY ready to officially announce the Grand Opening Date, Address & RSVP of our newest location! 📍Where? 66 Ainslie St Store B, Brooklyn, NY 1121...
Read more![oo35mm is now senti senti](http://sentisenti.com/cdn/shop/articles/we_re_now_senti_senti_formerly_oo35mm.png?v=1710253579&width=3000)
Hello all, We are excited to announce that we are now senti senti (formerly oo35mm)! We wanted a new name that not only represents what we do, but one that could grow with us. What does senti senti...
Read moreThis hidden beauty emporium houses an incredible edit of Japanese and Korean beauty brands and most importantly is staffed by a friendly and knowledgeable team.
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Anita Bhagwandas
![](http://sentisenti.com/cdn/shop/files/conde-nast-traveler-oo35mm.png?v=1685673225&width=494)
This second-floor beauty cave on Mott Street is a best-kept secret for editors in the know who load up from its cleverly curated shelves.
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Kayla Jacobs
![refinery29 logo](http://sentisenti.com/cdn/shop/files/Refinery29-Logo.png?v=1614296781&width=632)
The attention you expend reading labels and chatting with the dewy skinned staff will be worth it when you find that dream product you never knew you were missing. senti senti (formerly oo35mm) is a true experience in beauty culture and Chinatown beauty shopping.
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Danielle Guercio
![gothamist](http://sentisenti.com/cdn/shop/files/logo-gothamist.png?v=1614296782&width=600)
This narrow space is lined with brightly lit cubbies filled with rare products. Snag the brands you’ve only ever heard about in beauty junkie YouTube videos or let the staff know what you’d like to improve about your skin -- chances are they’ve got just the thing.
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Roxanne Fequiere
![thrillist logo](http://sentisenti.com/cdn/shop/files/Thrillist-logo_50b6ad9d-b275-45da-9e3c-fbcedb392ef4.png?v=1614296782&width=200)